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HEEM PORTFOLIO

Mohamed Ibrahim

Graphic Designer & Video Editor

Mohamed Ibrahim, known professionally as Heem, is a Graphic Designer and Video Editor with more than 15 years of experience crafting visual identities, social media content, print materials, and cinematic edits that turn ideas into clear and memorable visual experiences.

15+ Years Experience 2 Years in Saudi Market Identity • Design • Editing

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Mohamed Ibrahim Heem personal visual

ABOUT HEEM

A designer driven by meaning, not decoration.

For Mohamed Ibrahim, design has never been just a profession. It has always been a long relationship with meaning — a search for the feeling behind every line, color, and visual composition. Over the years, Heem built a creative approach that balances clarity, taste, and visual impact.

Through his experience in the Egyptian market and two years in the Saudi market within an advertising organization, Heem developed work that combines technical execution with artistic direction. His projects do not aim only to appear — they are built to leave presence.

He specializes in visual identity, social media design, print design, and video editing, creating work that speaks clearly, looks refined, and stays memorable.

من أنا؟

أنا محمد إبراهيم — هيم، مصمم جرافيك ومونتير أمتلك أكثر من 15 عامًا من الخبرة. بالنسبة لي، التصميم ليس مجرد مهنة، بل رحلة طويلة للبحث عن المعنى خلف كل خط ولون وتكوين بصري.

عملت داخل السوق السعودي لمدة عامين في مؤسسة للدعاية والإعلان، ما منحني خبرة تمزج بين الدقة التنفيذية والرؤية الإبداعية. أقدّم أعمالًا في الهوية البصرية، وتصميم المحتوى، والمطبوعات، والمونتاج، وأؤمن أن التصميم الناجح لا يكتفي بأن يُرى، بل يترك أثرًا ويصنع حضورًا.

15+ Years of Experience
2 Years in Saudi Market

SELECTED WORK

Featured design projects.

Branding / Logo Design

PETRA Logo Redesign

A logo redesign for PETRA Concrete Solutions, built around a technical interpretation of the letter P. The mark combines concrete texture, scanning arcs, structural cracks, and reinforcement details to reflect the brand’s engineering and concrete solutions.

Logo Design Concept Development Visual Identity Direction

Visual Identity / Brand Guidelines

Kollagena Visual Identity

A complete visual identity system for Kollagena, a health and beauty brand built around natural collagen, purity, trust, and soft feminine warmth. The identity uses an organic floral symbol, warm brown typography, pearl backgrounds, soft pink tones, and a flexible pattern system for packaging, digital, and brand applications.

Visual Identity Brand Guidelines Logo System Packaging Direction
Kollagena visual identity cover

Corporate Identity / Company Profile / Print Design

Rakayez Advanced Solutions

A bilingual company profile and corporate print system for Rakayez Advanced Solutions, a Riyadh-based contracting company working across decoration, finishing, construction, metalwork, woodwork, HVAC, electrical, mechanical and civil works.

Company Profile Corporate Print Layout Design Arabic / English
Rakayez Advanced Solutions corporate identity cover

Visual Identity / Brand Applications

Nawa Visual Identity

A visual identity and brand application system for Nawa, built around an expressive Arabic logotype with a clean modern English wordmark. The project showcases the logo across office signage, stationery, apparel, tote bag, mug, mousepad, notepad, and brand mockups to present a consistent and memorable identity experience.

Visual Identity Logo Design Brand Applications Mockup Direction

Visual Identity / Logo System / Brand Applications

Pulse Visual Identity

A visual identity system built around the triangle as a core creative symbol. The concept connects three brand pillars: Spark for creative inspiration, Pulse for the client’s living market rhythm, and Flow for smooth execution. The identity includes Arabic-inspired logo development, color palette, typography direction, and practical brand applications across stationery, apparel, signage, mug, stickers, and presentation mockups.

Visual Identity Logo Design Brand Concept Brand Applications

Visual Identity / Logo Usage Guide

Sanad Visual Identity

A visual identity and logo usage guide for Sanad Hospitality Food Services. The identity is built around a warm Arabic logomark with a balanced geometric structure, soft rounded corners, and earthy hospitality colors. The guide includes logo concept explanation, size behavior, safe area, background applications, incorrect usage rules, color palette, and typography direction.

Visual Identity Logo Design Brand Guidelines Hospitality Branding

Print Design Projects

Selected print materials, company profiles, stationery, brochures, menus, and campaign prints will be added here.

Social Media Projects

Social media campaigns and content design systems for brands like Bahri, PETRA, and Kollagena will be added here.

Video Editing / Enhancement

Vertex Platform Video Enhancement

A before-and-after video edit for Vertex Platform, showing the full enhancement process alongside a timeline breakdown. The work included editing, color correction, audio enhancement, visual effects, lighting correction, eye-direction adjustment, and final polishing.

Video Editing Color Correction Audio Enhancement Visual Effects Before / After

Video Editing / Promo Ad

Vertex Course Promo Transformation

A promotional course video for Vertex Platform, transformed from a simple one-camera shoot with weak lighting and a basic location into a polished cinematic promo. The work included background and location replacement, multiple visual positions, lighting correction, color grading, audio enhancement, visual effects, and final advertising polish.

Video Editing Background Replacement Color Grading Audio Enhancement Promo Ad Visual Effects

Video Editing / Location Replacement

Vertex RSPI Course Video Transformation

A before-and-after course video transformation for Vertex Platform. The original footage was filmed in a basic location with weak lighting and a single-camera setup, then rebuilt into a polished educational promo with a new visual location, animated professional title, lower-third name tag, lighting correction, audio enhancement, color correction, and final visual polishing.

Before / After Location Replacement Lighting Correction Audio Enhancement Name Tag Animation Video Editing

TRUSTED COLLABORATIONS

Brands and partners I worked with.

Nawa logo
Rakayez logo
Pulse logo
Kollagena logo
Sanad logo
Bahri logo
JAP Cookies logo
Forsan Aljazira Schools logo
Shika logo
Taallam Association logo
Civil Affairs logo
Khobaraa logo
Asma Al Maani Schools logo
Ajyal Al Kharj Schools logo
University Schools logo
Vertex logo
Shaam logo
Rawahel Al Hajj logo
PETRA logo

REAL CLIENT FEEDBACK

Real messages, screenshots, and voice notes from clients.

SERVICES

Creative services built around real brand needs.

01

Visual Identity

Building complete visual identities with carefully chosen colors, typography, and clear usage systems.

02

Logo Design

Simple, smart, and memorable logos designed to reflect the essence of the business.

03

Packaging Design

Packaging visuals that balance beauty and function while helping the product stand out.

04

Social Media Design

Consistent visual content and campaign designs that support the message and attract attention.

05

Print Design

Brochures, flyers, business cards, banners, and print-ready artwork prepared for execution.

06

Video Editing

Reels, promos, branded edits, and motion-supported content shaped with clean pacing and impact.

CONTACT

Let your idea become visual presence.

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